The covid-19 outbreak has affected many organizations and impacted employees’ lives with uncertainty. Keeping the employees happy, engaging, and productive in the hybrid work culture has become much more essential than before. Employers have incorporated gamification in the workflow to increase employee engagement and productivity while making work-life balance more enjoyable. According to Zippia, 70%… Read More »
Games have been around for a while now, and everyone loves a good game. What started as outdoor games soon transformed into indoor and video games. Games are popular because they are addictive and offer rewards on winning levels or on completing specific tasks. And people keep playing, hoping they’ll move up levels and be… Read More »
Banks have discarded many traditional barriers during the pandemic to scale and adopt the technology. While the pandemic sped up the digitization of the banking sector, it has also increased customer expectations exceptionally. With so many banking apps available in the market, customers today expect an engaging, personalized, and seamless experience. But let’s face it,… Read More »
Gamification is a strategy you can use to engage your audience more effectively, increase user engagement, build loyalty and help increase revenue. It’s the process of applying playful elements like leaderboards, points, and rules and rewarding the user for engagement. Gamification can be implemented in various ways. How you use it will depend on your… Read More »
Direct-to-Consumer(D2C) marketing has been on the rise for the last few years, especially during the pandemic when online purchases replaced traditional in-person purchases. A study by Statista shows that D2C sales are predicted to exceed $213 billion in the US and $80 billion in India by 2024. Due to the stiff online competition, D2C and… Read More »
Keeping customers close to your travel and hospitality apps in 2022 is the holy grail for travel marketers worldwide. It is due to increased competition and the industry being on the cusp of a new golden age. It is well-known that customer retention is easier and cheaper than customer acquisition. Over the next decade, travel… Read More »