Today’s world is rife with distractions, and it’s easy for users to lose focus and motivation while interacting with non-game contexts. This is where gamification comes in, using game mechanics to enhance user engagement and behavior. However, gamification doesn’t always have to be complex and flashy. In fact, the power of minimalistic gamification lies in… Read More »
We, humans, are creatures of habit, and breaking bad habits can be a daunting task. It’s easy to get stuck in a rut, repeating the same behaviors and routines day in and day out, even when we know they’re not good for us. Whether it’s quitting smoking, eating healthier, or exercising regularly, we all have… Read More »
Multiple products. Multiple channels. Multiple marketing campaigns. And one customer. The eCommerce buying experience can be a complex one! But it more or less revolves around consolidating a buying journey across these parameters. Every buying stage has an impact on the customer experience. Naturally, improving the journey at each stage becomes imperative to watch it… Read More »
Gamified learning is a rapidly growing trend in education that combines the power of game design with the principles of learning to create engaging and effective educational experiences. By leveraging the science of motivation, feedback, and reward systems, gamified learning can revolutionize how we teach, educate, and learn. This blog will discuss what Edtech gamification… Read More »
SaaS is gradually becoming one of the fastest-growing technology sectors. It witnessed more than 5X growth from $31.4 billion to an estimated $195 billion between 2015 and 2022. For projection, it is safe to consider the growth at a CAGR of 18.82% from 2021 to 2030, making it a $702.19 billion industry. Such massive competition… Read More »
It is no secret that poor customer engagement can be a red flag for any eCommerce platform. With a plethora of options available in the market, customers today expect their eCommerce stores to offer a personalized experience from start to finish. eCommerce is a fiercely competitive space. If you want your customers to keep coming… Read More »