Cultivating, Engaging and Strengthening Patient Relationships

Enhancing healthcare experiences through intelligent tech and data-driven insights.

Trusted by Top Brands
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Trusted by Fortune 1000 Companies
Upshot.ai | Healthcare

Our Results

  • 20%

    Improvement in Patient Satisfaction Score

  • 44%

    Increase in Medical Adherence

  • 36%

    Increase in Patient Participation

  • 18%

    Rise in App Adoption

What's wrong with Digital User Engagement in most Healthcare solutions today?

Upshot.ai | Healthcare
  • Lack of personalization

    Many healthcare platforms offer generic experiences, failing to address patients' individual needs and preferences.

  • Limited interactivity

    Existing healthcare solutions often lack engaging features, resulting in low user retention and minimal interaction.

  • Inadequate user experience (UX)

    Complex interfaces and poor navigation can lead to user frustration and reduced satisfaction with healthcare applications.

  • Insufficient data utilization

    Many platforms do not effectively leverage patient data, missing opportunities to provide tailored, data-driven insights.

  • Fragmented communication

    Inconsistent and fragmented communication can hinder user engagement and lead to gaps in patient care coordination.

  • Limited integration capabilities

    Insufficient integration with other systems can result in disconnected experiences and hinder seamless patient journeys.

How Sophisticated User Engagement Looks in Healthcare?

It takes a LOT of capabilities to create knock-out user engagement. These capabilities are spread across multiple tools, causing a tool sprawl and expensive management overheads. Upshot.ai brings them under one umbrella.

Transactions, Demegraphics, Digital Behavior, Preferences, Attitude, Feedback

Segmentation, Funnels, ML Predictions, Reports, Customized Dashboards

Leverage a user’s 6-D profile to personalize the channel, message & timing for them

Use drag-and-drop canvas to define multi-step engagement like a flowchart without any IT support

Trigger 100% personalized, unobtrusive, and friendly nudges in-app - with zero delay!

Hard-coding user engagement into the app is ineffective: engagement needs to be responsive to user behavior as well as bank goals and has to stay ever fresh and not one-size-fits-all
Upshot.ai | Healthcare

Representative Patient/User Journey

Journey Stage
Onboarding
Doing
  • Register oneself(history, reports, insurance etc.,)
  • Learning about protocol details
  • Register contact details for follow-up
  • Practicing drug administration with the NSD
Thinking & Feeling
  • Apprehensive about the effort needed to participate
  • Nervous about any side effects
  • A hope for improvement by participating in the trail
Upshot.ai Suggests
  • Ask patients to install the trial companion mobile app
  • Walk the patient through the app features and get them to teach back
Pre-Visit
Doing
  • Preparing for the visit
  • Transportation planning
Thinking & Feeling
  • How do I prepare myself for this visit in an easy, simple manner?
  • Am I forgetting to carry anything?
  • How do I plan my commute?
  • Will it go all right? Will it take a long time?
Upshot.ai Suggests
  • Send visit reminders
  • Send a checklist for the patient to run through before leaving home
  • Send commute details to the patient
During-Visit
Doing
  • Walking for the site staff to begin interaction
  • Interacting with site staff and PI
  • Administer NSD
  • Ask questions, Give feedback
  • Undergo tests and procedures
Thinking & Feeling
  • How long I will have to wait?
  • Will the test hurt me?
  • Will the site staff be polite and considerate towards me?
  • Will I understand everything that is told to me?
Upshot.ai Suggests
  • Waiting time to be minimized by superior planning(advance notice to site staff).
  • Geo-location based educational content to be shared while waiting(optional).
Post-Visit
Doing
  • Avail reimbursement on travel cost
  • Calling site staff in case of questions or adverse events
Thinking & Feeling
  • Tired after the visit
  • Unhappy about something going wrong during the visit
  • How am I doing with the promised improvements?
Upshot.ai Suggests
  • Ask patients for feedback on the visit experience
  • Ask patients to rate integration with site staff
Between-Visits
Doing
  • Seek support from site staff if needed
  • Inform site staff if any adverse event or prohibited concomitant therapy is advised by any other doctor (other than PI)
Thinking & Feeling
  • Is the drug working?
  • Can I learn more about the trial and my health so that I feel better and more in control?
  • Wish there were a community of like patients to interact with
Upshot.ai Suggests
  • Continuous education about health conditions using images and video
  • Regular check-ins to ask patients about QOL and other PCOs
  • Alert patients to skip missed dosage and not make up for them
  • Upshot.ai Solutions

    Upshot.ai | HealthCare
    • Personalization

      Enable tailored experiences based on individual patient profiles, preferences, and needs for an engaging user journey.

    • Advanced Analytics

      Leverage data-driven insights to optimize user engagement by understanding user behavior and preferences.

    • Gamification and rewards

      Incorporate gamification elements and rewards to motivate patients to stay engaged and achieve health goals.

    • Omnichannel communication

      Deliver consistent and timely messaging across various channels for seamless communication and enhanced engagement.

    • Real-time monitoring

      Track user engagement metrics in real-time, enabling data-driven adjustments to strategies and campaigns for maximum impact.

    • A/B testing

      Test various engagement strategies, features, or messaging to determine the most effective approaches for different user segments

    • AI-driven recommendations

      Utilize artificial intelligence to suggest personalized content, healthcare plans, or interventions for enhanced engagement.

    • Customizable automation

      Implement automated workflows and triggers for personalized messaging, reminders, or interventions based on user behavior.

    • Scalability and flexibility

      Build and adapt engagement strategies as your user base grows and evolves, ensuring continued relevance and effectiveness.

    Upshot.ai: Offering Unmatched Capabilities

    CapabilityUpshot.ai Competitors
    Custom Analytics, Dashboard and Funnels
    Segmentation (Basic)
    Segmentation (Advanced)
    Notification (Push, Email, SMS, In-app)
    Basic Surveys

    The biggest challenge with older, push-based capabilities has been low user response rates. Overuse causes users to turn off notifications, harming marketing and business objectives.

    Beyond notifications, clients have not been equipped with more human-friendly engagement options.

    CapabilityUpshot.aiCompetitors
    Zero Day Contextual Campaign
    Gamification
    • Opinion Polls For Progressive Profiling
    • Games of Luck (Scratch Cards, Spin The Wheel, etc.)
    • Edugames
    • Badges
    • Reward Point Engine
    • Personalized Offers
    Fresh Feedback
    • Contextual in-app Micro Surveys
    • Usage triggered App & Feature Ratings
    • App Store & Play Store Ratings Control
    User Awareness Building
    • Tutorials
    • Screen Tips
    Personalized in-app ads for self & partner
    Build your own engagement activity

    These capabilities create a PULL factor for users using human behavior & motivational psychology techniques.

    Guide

    Guide on In-App Messaging, And How It Helps Engage And Retain Your App Users

    Optimise user engagement, conversions, and retention with effective In-App Messaging. Understand the difference between In-App Messages and Push...

    Related Resources

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