Customer Success Stories
Sony used Upshot.ai to improve product experience & ARPU
Average Revenue Per User(ARPU)
Users Crossing 8th Question
Sony brought its iconic and #1 game show in the world Who Wants To Be A Millionaire onto a mobile app, providing users a chance to feel what it's like to be in the hot seat. They integrated the mobile app with Upshot.ai and started measuring CX.
Amway uses Upshot.ai to gamify salesperson's learning experience
Monthly Active Users(MAUs)
Course
Completion
Amway created a digital learning platform for its 6 million independent business owners (sales reps) living in 100 countries and speaking 60 languages. But they weren’t completing enough courses on new products, putting their sales knowledge.
Panini Direct e-commerce leverages Upshot.ai to boost revenues.
YoY Increase
In Revenue
Paying
Users
Panini is a well-known sports collectibles brand with its products being offered both digitally and in-store. One of their businesses is Panini Direct which sells trading cards, sports merchandise and memorabilia on their e-commerce web portal.
Puma uses Upshot.ai to increase feature adoption and retention.
Feature
Adoption
Day 7
Retention
Daily Active Users
Puma and Virat Kohli, the Indian cricket team captain, collaborated to launch Virat’s own clothing brand One8. It’s an exciting range of clothing with the tagline “Come Out and Play” that encourages people of all ages to integrate play & sport into their daily life to remain fit and relieve stress.
ZYTO uses Upshot.ai to drive App adoption and monetization.
Number of Sessions
Paid Subscriptions
Reframe
Sequence
ZYTO introduced an iOS mobile app called Reframe. It offers a simple, effective way to self-improvement by helping expand the user’s perceptions of personal issues.To experience the benefit, the user must complete a sequence of steps in the app:User speaks into the phone about a specific topic.
Wasel employs Upshot.ai to increase paying customers.
Paying
Users
Total
Revenue
Avg Revenue
Per User
Wasel delivery aims to be a leader in delivery services across Bahrain. To achieve this, they have built a mobile app on Android and iOS platforms allowing users to order anything and get it delivered wherever they want. Users could perform tasks like selecting a local business, zeroing in on one or more products.
Download our award-winning "Customer Success Framework"
An Omnichannel, User Engagement & Gamification Platform that enables Product, Digital and Marketing teams to —
Create Your Customer
Data Platform
Capture user’s behavioral, demographic, psychographic, and transactional data from online and offline channels.
Analyze
Data
With more than 50 analytical reports and insights available on the dashboard. It also allows you to create custom reports.
Create Target
User Segments
Group users based on their behavior using Segmentation and Live-Rule engines that allow you to target them in real-time.
Improve Product &
Feature Adoption
Via dynamic in-app guidance created by using images, videos, screen-tips, and splash screens to systematically and continuously onboard users.
Achieve 1 to 1 Highly Personalized
Communication At Scale
Send Personalized & localized push/ web notifications, email, SMS, WhatsApp & In-app messages at the user’s preferred time.
Gamify User
Experience
Use purpose-built tools like badges, quizzes, opinion polls, mini-games, leaderboards to motivate users to visit & perform desired behavior again and again.
Build New Features That
Your Users Love
Understand what your users want by asking them directly using: Micro-surveys, Opinion polls, Feature ratings, Likes/Dislikes.
Create More
Loyal Users
Categorize users based on their loyalty index and reward users with virtual currency or points using behavioral reward program.
Upsell and
Cross-sell
Based on the user’s behavior and demographics, present banner ads, full-screen ads, and custom ads to promote your own products.
Provide In The Moment
Experiences
Using live rules engine and geo-fencing, nudge users in real-time, and trigger failure alerts to support teams.
Retain
Users
Predict user churn and proactively interact. Make users earn points for their behavior via the behavioral reward program that will reduce users switching to the competition.
Deliver Omni-Channel
Experience
With the ability to stitch data from multiple channels and unify, use it to communicate at the preferred channel of the user.
Automated
Workflows
Use the Journeys module to create automated workflows targeting specific segments with a series of nudges that motivate them to complete the journey.
Acheive Product
Lead Growth
As a Customer Data Platform, Upshot.ai allows product, marketing, growth & support teams to align towards their common business objective.
Build Habit-Forming
Products
Nudge users in the right context, drive them to exhibit the desired behavior, motivate them with surprise rewards for doing it.
Make Data-Driven
Decisions
Using machine learning algorithms like LRFM, Regression, Time series, and Clustering to find user behavior patterns and use them to fine-tune campaigns.
Features that Supercharge your User Engagement, Adoption and Conversions
Analytical Reports and Insights
Get deeper insights into your user’s behavioral, transactional, demographic, sentiment, and psychographic data captured from both your digital touchpoints such as mobile apps, web portals, and offline channels such CRM and your existing systems of record.
The dashboard provides access to more than fifty off the shelf reports that include 1.Sessions Create reports that meet your business needs. You can define the x-axis, y-axis, and function to create a custom report and add that to the dashboard. Access data on how users respond to the engagement and gamification campaigns. Response events (such as open, skipped, responded, taken, played) are tracked and presented in the form of reports. Download user-level response data in CSV or Excel format. Analyze how your users navigate through the desired and undesired paths inside your application. Get insights on what are the significant events users perform between two steps in the funnel. You can target users at every stage of dropout or conversion.
Analytical Reports
2.Screen activity
3.Retention
4.Crash logs
5.Feature usage
6.User navigation
7.Revenue
8.Activity
9.User profile, and many more…
Custom Reports
Action Reports
Funnels
Segmentation & Rule Engine
This module allows you to segment users and creates live rules based on demographics, psychographics, behavior, and sentiment data in real-time, which helps in better targeting the users.
Segmentation
Create segments of users to a level of one using the most powerful segmentation engine. Use data captured from both online and offline channels along with the campaign response data while segmenting.
Segments are dynamically updated, and all future users who qualify for the applied filters will automatically get added.Learn More
Live-Rules
Create rules based on the user’s behavior or location to trigger real-time actions on user-facing channels.
Trigger alerts to your backend systems based on your user’s behavior on your user-facing channels.
Onboarding Tools
Configure highly personalized onboarding sequences at every stage of your user’s lifecycle. Guide them to the highest value activities faster, which leads to better product and feature adoption.
Tutorials
Configure dynamic In-app guidance in the form of Interactive, Carousel, Video, Audio, Gif, and Image-based tutorials within your product.
Videos will stream via Upshot.ai CDN, and the tutorial payload will be available to store and present them on-demand within the application.
Learn More
Screen Tips
Dynamically configure screen tips and choose animations using an easy to use WYSIWYG interface and push them on the fly on top of your mobile app and website screens.
Splash Screen
Dynamically change your App’s splash screens to match the context such as season or festival or an event.
Engagement tools
Achieve 1 to 1 highly personalized and contextual communication across six different channels based on the user’s preference.
Push Notifications
Provides an easy to create push interface that supports several layouts such as Push notifications with Images, Video, Buttons, Gif animations.
Leverage user’s behavioral data to personalize the message. Localize the content to support multiple languages, deep-link the message to direct users to the right sections in the app when they tap on the push notifications.
Learn More
Web Notifications
Send notifications to your web users.
Supports Chrome, Firefox, and Safari browsers with an ability to deep-link the messages to specific pages and also add images. Choose an op-in style to motivate users to allow web notifications.
In-app Messages
Create beautiful In-app messages for both your mobile and web users via its WYSIWYG interface.
Customize the look and feel, font size, number of buttons, background images, trigger points. The button re-redirections support deep-links, web URLs, custom URI, calling a phone number, and can even become a share button.
Data payload will be made available to the applications for a later use.
SMS and WhatsApp Messages
Send SMS/text and WhatsApp messages to your users.
Upshot.ai uses AWS SNS service to deliver SMS. It also supports integrations with 3rd party providers.
Email Notification
Choose from a list of pre-configured templates or create beautiful email messages using the drag and drop editor. You can personalize the subject and body using your user’s profile and behavioral data.
Upshot.ai uses Amazon AWS SES services to send emails. It also supports integrations with 3rd party email providers.
Gamification Tools
The purpose-built gamification tools will help you create core/viral loops of engagement. These tools support several gamification strategies that motivate your users to come back again and again and ultimately drive a habit-forming behavior.
Badges
Create beautiful Badges for both your Mobile and web users via its WYSIWYG interface.
Choose from an array of templates with an ability to upload your brand images as badge icons.
Learn More
Mini-Game
Configure a mini-game on the dashboard on the fly. Customize the look and feel of the game, game mechanics, number of tries, frequency, and so on.
Upshot.ai has a library of 200 mini-games.
Opinion polls
Dynamically configure opinion polls and push them on top of your mobile and web products.
Users will see real-time results of the polls in the form of Bar and Pie charts when they participate.
Trivia and Leaderboards
Dynamically configure Trivia and Quizzes and push them on top of your mobile and web products.
Configure leaderboards and incentivize users with personalized offers based on their scores.
Custom Actions
Create your own engagement nudge as an HTML page, and send that to a set of target users by rendering the HTML within your mobile and web users.
Feedback and NPS
Capture NPS, Feature level feedback from your users, Optimize your app store rating and Refine your product roadmap
Micro Surveys
Upshot makes collecting feedback effortless by using in-app micro surveys. Configure a survey and push it on top of your mobile and web channels.
The survey questions support free text, single select, multi-select, Slider, Smiley, and star rating questions. It also enables you to create branching and conditional surveys.Learn More
Rating Request
Optimize your App store rating by configuring a conditional rating request on the dashboard.
Direct all the 4/5 star ratings to the App store and capture user’s complaints within the App.
Rating styles supported are – Star, smiley, slider, like/dislike.
NPS
Capturing Net Promoter Score has never been so easy. Configure and run NPS surveys on your Mobile and Web channels.
Rewards and Loyalty Tools
Reward users for their behavior and let them create value for their actions within your product. This makes it hard for them to switch to the competition.
Behavioral Rewards
Use the behavioral rewards module to
1. Create virtual currency/ points
2. Create Loyalty tiers
3. Configure rules on user’s behavior
4. Reward them when they qualify for the behavioral rule
Offers
Create personalized offers to your users. Control who can claim it and how many times.
Upsell and Cross-sell
Promote your own products to your users via the Ads module. Upsell/ cross-sell and recommend products based on your user’s geographic, behavior, and transactional data.
ADs
Upload creatives such as Images, Audio files, Videos, Gif images in the media library on the dashboard and use them to create a full screen, banner, and custom position ads.
Ad Units
Group ads and present them to different segments of the users based on their geography, behavior, and transactions.
Prediction and ML-driven Insights
Upshot.ai uses predictive analytics, and ML-driven insights to predict churn/ conversion and find hidden patterns of usage. This will help you to interact pro-actively and also fine-tune your messaging, channels, and your overall campaign strategy.
Prediction
The prediction algorithms will provide you with segments of users who are highly likely/moderately likely/ least likely to churn or convert so that you can proactively interact with them.
ML Driven Insights
As part of the Upshot.ai Customer engagement operations, the Data Science team will help you with additional insights from your data applying models such as RFM, Regression, Clustering, Time series, and more.
Data Management
Upshot.ai provides a highly secured environment and supports complex and large data sets. As a Customer Data Platform, it makes it easy for you to Manage, Transfer, and Monitor your data.
Media Library
Upload creatives like Images, Videos, Audio files, Gifs, which can be used while designing engagement and gamification campaigns.
Data Import and Export
The import and export functions will enable to and fro transfer of data. Upshot.ai supports three ways to do this
- S3 Uploads
- Event Streaming Queues
such as Kafka, Kinesis, RabbitMQ - API
Aggregates
Create aggregates of data. Aggregate functions like Sum, Average, Count, Min Value, and Max value. Use these aggregates while creating segments, custom reports, and live rules.
Events Manager
Access all the data points captured from the digital and offline channels. Configure the names and data types. Use the configured events while creating segments, custom reports, and live rules.
Live Events
See all the users who are currently using your application at that moment. It displays data about every activity the users perform in real-time.
Journey Builder
Create seamless and consistent cross-channel automated workflows. Send nudges to users across the customer lifecycle on their preferred channels to engage and improve conversion. Upshot provides an easy drag-and-drop interface to design journeys for specific segments.
Subscribe to our Newsletter
Client Testimonials
Bob Hull
CFO, Panini America, Inc."Upshot.ai has helped us to have a unified view of our customer behavior across our various apps, e-commerce and customer support. It has a very unique array of engagement actions that have allowed us to create a more personalized relationship with our customers and helped accelerate our digital revenue streams. Today, Upshot.Ai is a critical pillar of our customer experience architecture and it’s one of the best technology decisions we've made.”
Hitinder Bawani
Head of Growth, Y K Almoayyed“Upshot.ai is a great tool. It aided in recognizing customer behavior within the app. It highlighted pain points like user retention and user drop-off which is critical to any business. More than the tool, it’s the team, the business advisor who always gave relevant and worthy suggestions to get best out of Upshot.ai.”
Camille Bauer
Director Marketing, ZYTO Technologies Inc.“I must thank the [x]cube team for suggesting we take a look at Upshot for our mobile app. We believe Upshot is a must-have-tool for our app and are very pleased. The capabilities and use potential of Upshot have made all the difference in how we personalize and engage with our users. Having the ability to control and edit messaging and notifications practically real- time is a game changer. We appreciate the multitude of functions and feedback that Upshot provides and will use it on all of our mobile projects. Thank you for a superior tool.”
Saugaat Ranjan
Marketing, Puma Group"We've been able to boost fan engagement on the Virat Kohli app using Upshot.ai.Its gamification and engagement capabilities gave us a bunch of tools to get more creative. Their customer success team were our partners in this exercise and helped us in getting users to our app again & again, especially during the 2019 World Cup."
Randy Fingleton
Manager Digital Product Delivery, Amway Global Digital ServicesUpshot.ai’s advanced gamification engine enabled Amway Corporation to drive higher engagement of our sales force by incentivizing participation and completion of key activities within the site. Connected to our global learning management system, the gamification engine matches predefined behaviors performed by users within the LMS in a fun and engaging way using digital rewards. After launching the Upshot platform, we have observed steady increase in repeat visits to the site. Upshot.ai’s professional services team is a joy to work with and was instrumental in working with us to design an engagement strategy that fit our business needs.
Brendan Cooper
Director Digital Systems PaniniUpshot.ai is driving results on our mobile platforms. It combines actionable analytics, campaign management and powerful tools to shape user behavior. In the first month upshot created new insights to user segments and enabled fine control over the user’s in-app experience.
Steven Fleisher
Founder, CEO Two Degrees88% more Daily Active Users on the days of Push & In-App campaigns “Working with Upshot.ai gave our business a leading edge when engaging our users in ways that would not have been possible otherwise. The platform is turnkey, affordable, and the service team has been extremely thoughtful, creative and ahead of the game!”
Joao Jesus
Co-Founder and CEO CuckuuLike any business the first thing that makes thy company great is the people, you can have the best technology in the world but that is not enough if you don't have the support and enthusiasm of a great team. This said the product is great and it's been helping Cuckuu to connect with his customer, when we have needs that the product is not ready to support they always find a way around. We absolutely recommend this product/team to everyone.