How often does it happen that even though you get attractive deals and discounts from different brands, you still return to that one brand that you trust? Brands are popping up everywhere like mushrooms, and the only way to stay ahead of the competition is by gaining users’ trust and ensuring that they keep returning… Read More »
The number of global email users is set to grow to a whopping 4.6 billion by 2025, email marketing now has become a must-have marketing tool, offering a powerful way for marketers and business owners to reach, engage and build relationships with prospective and existing customers. Recent statistics show that 59% of B2B marketers consider… Read More »
Covid-19 brought about a shift in people’s digital experiences, where in-person health visits presented more risks than benefits to patients. People turned to online consultations and health check-ups, and the HealthTech industry saw an unprecedented boom. Even after vaccines became available, people depended on digital healthcare for various preventative and lifestyle-related services, chronic disease management,… Read More »
SaaS businesses operate on a recurring revenue model, and customer success is an essential cog in all modern-day SaaS companies. Customer success teams work hard to build loyalty and establish brand affinity by delivering a world-class experience to users. One way to gauge success for SaaS businesses is by tracking customer success KPIs in 2023. … Read More »
In recent years, there has been a significant surge in the popularity of EdTech platforms. As digitalization continues to advance rapidly, the global EdTech industry is expected to reach an estimated $181 billion by 2025 with a CAGR of 16%. However, despite this exponential growth, enhancing learning engagement and reducing churn rates remain significant challenges… Read More »
Gamified learning is a rapidly growing trend in education that combines the power of game design with the principles of learning to create engaging and effective educational experiences. By leveraging the science of motivation, feedback, and reward systems, gamified learning can revolutionize how we teach, educate, and learn. This blog will discuss what Edtech gamification… Read More »