Blog

All the Latest Blogs and Insights to Drive Product Adoption & Conversions. Learn from our experts.

Likitha A | Sep 26, 2024

Customizing User Journeys with Dussehra-inspired Narratives

Have you ever wondered how to create user interactions that leave a lasting impact, ones that are not only meaningful but also memorable? How can you break free from conventional engagement methods and truly connect with your audience?

Customizing User Journeys with Dussehra-inspired Narratives

Impact-of-Gamification-on-User-Engagement-through-Personalization-47-768x384

Top Email Marketing Strategies for 2024

Have you ever wondered what compels you to open an email? Is it the catchy headline that grabs your attention...

Srinivas Gurram | Jun 18, 2024

Impact-of-Gamification-on-User-Engagement-through-Personalization-46-768x384

The Ultimate 2024 Product Adoption Playbook

Did you know that companies with a strong product adoption strategy see a 35% increase in user retention within the first year?...

Architaa Pandey | Jun 13, 2024

Decoding Forest: Promoting Focus with Virtual Tree Planting

Nomophobia! </strong>A phobia that most of us never heard of but might actually have. It is the fear of being away from our smartphones. Whether it’s scrolling aimlessly through the short-form content on...

Likitha A | Jun 11, 2024

Impact-of-Gamification-on-User-Engagement-through-Personalization-43-768x384

Top 6 Gamification Strategies for 2024

What is it about games that captivate people across the globe? Whether it's a child engrossed in a game of cricket in the streets of India...

Srinivas Gurram | Jun 06, 2024

Top-10-Must-Track-Mobile-App-Metrics-30-768x384

How to reduce Customer Churn at every stage?

Are you struggling to keep your customers from leaving? Reducing customer churn is a crucial goal for any business aiming to sustain growth and profitability...

Architaa Pandey | Jun 05, 2024

Paris Olympics 2024: The Marketer’s Opportunity to Strike Gold

The Paris Olympics will draw over a billion viewers worldwide, offering a massive opportunity for marketers to reach a vast audience...

Vibhor Dubey | Jun 04, 2024

5 Hospitality Campaign Mistakes to Avoid

Have you ever checked into a hotel only to feel a bit lost or underwhelmed? Well, you're not alone. Marketing plays a massive role in how guests...

Likitha A | May 30, 2024

Get your brand ready for the T20 World Cup

Cricket is more than just a sport in India. Cricket world cups, especially, are like a storm that captivates millions of fans who live and breathe the sport...

Architaa Pandey | May 29, 2024

A Beginner’s Guide to Proximity Marketing

Sarah, a busy professional, steps out of her office on a bustling city street. She's in the mood for a good cup of coffee to power through her afternoon. As she walks past her favorite coffee shop...

Srinivas Gurram | May 28, 2024

Decoding CRED: When Buzz Doesn’t Mean Business Success

Let's start this blog by saying that WE LOVE CRED! Occasionally, a company like CRED comes and just lifts the benchmarks for creating an app. CRED has shaken fintech with its eye-catching marketing campaigns and unique brand personality

Kaustuv Dwivedi | May 23, 2024

The 2024 Guide to Feature Adoption

Ever find yourself glued to an app, effortlessly exploring new features? That's feature adoption in action—a crucial element in the world of software development. It's not just about building something useful; it's about creating features that users...

Architaa Pandey | May 22, 2024