Customer Engagement

Customer Engagement content

Architaa Pandey | Dec 19, 2024

Top 6 Customer Engagement Strategies for 2025

In today's busy world, connecting with customers goes beyond just transactions—it's about building real relationships and earning their loyalty.

Top 6 Customer Engagement Strategies for 2025

What Are Power Users & Why Are They Critical for Your Business Growth

Did you know that just 20% of users often account for 80% of your engagement and revenue? These top-tier individuals, usually referred to as power users

Srinivas Gurram | Jul 17, 2025

How to Build Winning Fintech Marketing Campaigns

The fintech revolution is reshaping the way consumers save, spend, invest, and borrow. With global fintech revenues projected to exceed $1.5 trillion by 2030

Srinivas Gurram | Jun 24, 2025

Fintech Push Notifications: How to Engage Users in Real Time

Imagine this: you get a ping from your finance app—“Hey there, your investment in Axis Bluechip Fund is up 3.2% today. Great job!”

Manisha Kumari | Jun 19, 2025

Top Re-Engagement Email Examples That Work

We’ve all been there. That inbox you once checked daily is now a graveyard of “Read” notifications and unopened offers.

Manisha Kumari | Jun 12, 2025

Transactional Emails vs. Promotional Emails: What’s the Difference?

When it comes to email marketing, not all emails are created equal. If you’re building an innovative communication strategy, it’s critical to understand the

Manisha Kumari | May 27, 2025

How The Hospitality Industry Can Engage Customers Using Push Notifications

You've just booked a weekend getaway at an Airbnb in the heart of a bustling city. As you sip your morning coffee, your phone buzzes with a notification

Srinivas Gurram | May 20, 2025

Personalized Push Notifications: The Future of Customer Engagement in Fintech

Let’s be honest — most push notifications are annoying. You know, generic messages, bad timing, and absolutely zero relevance. Now think about the last time you got a

Manisha Kumari | May 08, 2025

Optimizing Push Notification Metrics for Smarter Campaigns

In the mobile-first era, where our smartphones are rarely out of sight and often feel like an extension of ourselves, push notification metrics have evolved into one of the

Manisha Kumari | Apr 24, 2025

5 Ways to Reduce Cart Abandonment Using Push Notifications

Imagine spending hours curating the perfect product lineup, optimizing your checkout process, and launching engaging ad campaigns

Manisha Kumari | Apr 15, 2025

How Businesses Can Drive Mobile App Engagement in 2025

Today in 2025, businesses of all sizes and types are creatively utilizing mobile apps as a way to mobile app engagement. The unprecedented global pandemic has

Srinivas Gurram | Mar 27, 2025

Mobile Customer Engagement: Top Strategies and Examples

Have you ever felt like your phone knows you even better than your closest friend? One minute, you are just scrolling through some sneakers and then—out of nowhere—your

Manisha Kumari | Mar 19, 2025

Maximizing Ramadan Marketing: Tips for Brand Success

Ramadan is a month of great significance for Muslims worldwide. Ramadan marketing provides a unique opportunity for brands to connect with the people.

Manisha Kumari | Mar 11, 2025