The number of global email users is set to grow to a whopping 4.6 billion by 2025, email marketing now has become a must-have marketing tool, offering a powerful way for marketers and business owners to reach, engage and build relationships with prospective and existing customers. Recent statistics show that 59% of B2B marketers consider… Read More »
Imagine being in a relationship where only one person talks and the other just has to listen, no matter what. It doesn’t really seem like a good relationship. Does it? Now, also imagine continuously sending messages and notifications to your users without really asking or understanding what they want. Truly a gateway to user dissatisfaction!… Read More »
Do you remember the saying “Everyone is in Sales”? It is true for you and the members of your business, but it’s doubly true for your customers. Whether sharing the latest purchase from your site, leaving a great review, or even referring your site to a friend, they are your greatest brand advocates of all… Read More »
One of the greatest advances of technology today is the invention of mobile apps which made our lives incredibly simple and hassle-free. Whether it’s for work or play, we all rely on our phones to take care of various day-to-day tasks and other activities. Businesses, too, are increasingly using mobile apps to engage with customers and… Read More »
Regardless of what industry you’re in or what kinds of products and services you sell, your customer is the most important part of your business. Customers hold the power to direct your business either toward success or failure. If customers aren’t happy, they won’t stay with your brand. And, customers today have an easy path… Read More »
Over the decade, the eCommerce sector has grown from a concept of brick-and-mortar retail to a shopping environment. With new ecommerce players emerging in the market, how can you stand out in the crowded space, and more importantly, how can you get customers to keep coming back? In fact, product quality is not the only… Read More »