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Sruthi Malla
Sruthi Malla July 2, 2021

It’s been a while I started working with Upshot.ai. Suppose there is one thing I admire or that makes it better compared to many of its competitors. In that case, it is how seamlessly Upshot.ai has consolidated various user engagement options as a single tool.  There are many tools in the market for sending push… Read More »

Sruthi Malla
Sruthi Malla June 17, 2021

Among all major industries, we can say, quite confidently, that the position of Foodtech is pretty strong. Today, it is not only convenient but essential as well, to order in as we get accustomed to new trends.  Then again, that’s just a piece of the cake because the Foodtech space is getting crowded at the… Read More »

Abhinandan Ghosal
Abhinandan Ghosal May 19, 2020

Traditional sales funnels are based on the typical AIDA (Awareness – Interest – Decision – Action) model of buying behavior.  Though the concept of having different funnel steps will remain the same, the levels have to change with the type of business, the buyer journey, or the engagement journey. What I do within Facebook is… Read More »

narendra peesapati
narendra peesapati January 11, 2019

SITUATION Like everyone else, patients are also adopting mobile for their daily activities. UHG innovation team wanted to leverage that trend to help patients find cheaper alternative medicine for a prescribed drug and motivate medical adherence. Before investing in a full-scale solution, they have built a Minimum Viable Product (MVP) app on iOS and Android… Read More »

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