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Likitha A
Likitha A March 12, 2024

Have you ever wondered why some brands just click with people? What makes customers keep returning to them and choose them over many others? That’s the magic of customer loyalty, and every business is trying to crack it. The game has changed. With every brand out there trying to grab attention, the ones that really… Read More »

Likitha A
Likitha A November 15, 2023

As the air turns crisp and the leaves start to fall, retailers gear up for one of the busiest shopping seasons of the year. Thanksgiving and Black Friday mark the beginning of the holiday shopping frenzy, and businesses are constantly looking for innovative ways not only to attract but also retain customers.  In the realm… Read More »

Srinivas Gurram
Srinivas Gurram September 20, 2023

Did you know that loyal customers tend to spend more money, make more frequent purchases, and are more inclined to recommend your brand to others? Indeed, it’s a fact: almost 75% of consumers enrolled in loyalty programs will likely increase their purchases from the partnered companies. This is precisely why loyalty marketing holds such paramount… Read More »

Architaa Pandey
Architaa Pandey June 13, 2023

In an era marked by hyper-competition, securing new customers is no longer the sole determinant of business success. The real litmus test lies in the business’s ability to retain these customers and nurture them into loyal brand advocates. How can businesses rise to this challenge? The solution lies at the crossroads of customer data and… Read More »

Likitha A
Likitha A April 20, 2023

Trust and commitment are key to loyalty, whether in a relationship or a business.  Businesses no longer focus on selling one product to a customer and moving on to the next.  It’s proven that retaining customers is equally, if not more, important than acquiring one. While acquisition helps you increase your brand awareness and number… Read More »

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