The pandemic is almost over, but the OTT fever is here to stay. It is almost second nature for us to want to watch something while doing a mundane task like eating or traveling. We consume over 38 hours of content each month and spend nearly a whole workweek watching videos on mobile apps. Research… Read More »
As technology continues to shape how we interact, push notifications have emerged as a powerful tool, enabling businesses to seamlessly engage customers, provide timely updates, and enhance their overall journey. It is because effective communication serves as a cornerstone for building lasting connections between businesses and customers. The push notification market is poised for significant… Read More »
Millions of apps are lying in Google Play Store and App Store with tremendous sunk costs, yet over half of the users download 0 apps per month. Even if they do, the engagement is relatively low. But that has not always been the case with websites. Users visiting your website are likely there for the… Read More »
Push notifications have become an integral part of modern communication strategies, serving as a direct and effective means to engage with users and deliver timely information. As technology advances and user expectations evolve, businesses must stay updated with the latest trends and updates in push notifications. The global push notifications software market is expected to… Read More »
In today’s digital age, businesses constantly seek ways to engage with their customers and enhance their overall experience. Two popular methods for customer engagement are push notifications and emails. Both methods allow businesses to connect with their customers in real-time, but which is more effective? Push notifications and emails have their strengths and weaknesses, and… Read More »
Covid-19 brought about a shift in people’s digital experiences, where in-person health visits presented more risks than benefits to patients. People turned to online consultations and health check-ups, and the HealthTech industry saw an unprecedented boom. Even after vaccines became available, people depended on digital healthcare for various preventative and lifestyle-related services, chronic disease management,… Read More »