
Panini leverages Upshot.ai to drive product strategy and increase customer lifetime value across their NFL, NBA and FIFA card trading Apps
SITUATION Panini began as an in-store company, selling their NFL, NBA and FIFA sports cards & memorabilia in physical stores such as Wal-Mart, Target, et al. With the onset of the digital revolution, they figured out that they could create digital versions of the sports cards, thus building a new line of business as well… Read More »