Customer Engagement

Customer Engagement content

Architaa Pandey | Dec 19, 2024

Top 6 Customer Engagement Strategies for 2025

In today's busy world, connecting with customers goes beyond just transactions—it's about building real relationships and earning their loyalty.

Top 6 Customer Engagement Strategies for 2025

Impact of Gamification on User Engagement through Personalization-35

From Booking to Boarding: Elevating Post-Booking Travel Engagement

Imagine the thrill of clicking the "Book Now" button for your next big adventure. That moment when your dream trip transitions from wishful thinking to a date on the calendar

Architaa Pandey | Apr 04, 2024

Can Browser Notifications Transform User Engagement?

Ever wonder how a simple notification brings you back to a website you haven't visited in a while? Or why a little pop-up about a sale makes you click through with excitement? Browser notifications

Likitha A | Apr 02, 2024

Decoding Threads: The Story Behind Its Rise and Fall

Threads, a text-based social media platform by Meta, made a remarkable entrance, with the app achieving a user base of 100 million within a week of its launch

Architaa Pandey | Mar 26, 2024

Decoding Netflix: How the OTT Giant Slays Marketing

Tu-dummm! The sound that sets the tone for your long, binge-worthy entertainment sessions. Be it movies, shows, documentaries, original productions

Likitha A | Feb 29, 2024

Boosting News App Engagement: Proven Strategies to Captivate Readers

In a world saturated with information, news apps have become the heartbeat of our daily lives, offering a gateway to the latest updates at our fingertips

Manisha Kumari | Jan 23, 2024

Powerful Engagement Strategies for D2C Brands

The growth in D2C e-commerce has been phenomenal in the past years across the globe. In India alone, more than 800 D2C brands have emerged in a short period,

Sohini Mukherjee | Nov 22, 2023

The Art Of Re-Engagement: Why it Matters and How To Get It Right!

In a world with an app for everything (and we mean everything, from measuring your sneeze intensity to finding the nearest unicorn), it's no surprise that many of these apps get lost or unnoticed

Manisha Kumari | Oct 10, 2023

Hitting a Six: Keeping Customers Engaged During Cricket World Cup 2023

The roar of the crowd, the thrill of the game, and the unity of a nation - the ICC Cricket World Cup 2023 is not just a sporting event; it's a cultural phenomenon in India

Architaa Pandey | Oct 04, 2023

Transforming Personal Loans in India: How to Engage the Digital Customers

Engaging Users on Personal Loan Apps in India

With a paradigm shift in the Indian banking landscape over the past decade, the lending ecosystem has undergone a transformative change.

Sohini Mukherjee | Sep 21, 2023

Top Effective Strategies for App User Re-Engagement

Mobile apps have revolutionized the way we interact with technology, providing us with a vast array of services and entertainment at our fingertips. However, with millions of apps available in app stores,

Architaa Pandey | Sep 07, 2023

6 Critical Customer Engagement Mistakes to Avoid in BFSI Companies

Digital transformation has dramatically reshaped the Banking, Financial Services, and Insurance (BFSI) sector. Technological advancements, changing regulations,

Architaa Pandey | Jul 20, 2023

9 Most Common SaaS Product Engagement Mistakes to Avoid

Software as a Service (SaaS) has revolutionized how businesses operate today. SaaS products allow companies to access robust software solutions over the Internet without requiring extensive infrastructure or upfront capital costs

Kaustuv Dwivedi | Jul 06, 2023