In the current digital scenario, keeping up with communication trends is essential for businesses aiming to engage their audiences effectively. With over 2 billion global users, WhatsApp remains a pivotal platform for marketing and customer engagement. WhatsApp’s recent deliverability update is a game-changer, promising enhanced message delivery and improved user experience. Here’s a comprehensive look… Read More »
![Winning Customer Loyalty in Retail [A Comic]](https://cdn.upshot.ai/wp-content/uploads/2024/05/Frame-34190-4.png)
In this engaging comic, we explore the journey of Sara Bennett, the innovative owner of Sara’s Coffee House, and her successful customer loyalty program in retail. Watch as Carl Dawson from “Sips & Sweets” peeks across the street, intrigued by the continuous stream of customers entering Sara’s café. With the help of Greg Taylor, a… Read More »
The key to captivating your mobile-first audience isn’t just about firing off messages at random—it’s about crafting them with precision and personal touch. Imagine you’re weaving a narrative that not only reaches but resonates with each individual on their device of choice. This is where strategic campaign management comes into play, transforming generic outreach into… Read More »
Ever scrolled through reviews to pick your next buy or found your friends flaunting their latest purchases on social media? That’s user-generated content (UGC) at work! Real experiences from real people that make a real impact on brands like yours. In this blog, we’ll explore User Generated Content (UGC) and how it’s reshaping brand engagement.… Read More »
Is your mobile app gathering more cobwebs than compliments? Let’s face it—even the most captivating apps can face this. Retaining users and keeping them engaged can be challenging. Re-engagement strategies are essential for businesses to maintain a healthy user base and increase customer lifetime value. In this blog post, we will explore five effective ways… Read More »
Last year, Emily used a travel & hospitality app to plan her holiday trip. She received a personalized notification from the app suggesting a small, unknown Christmas market not far from where she was staying. She visited and found a handcrafted ornament that she cherishes to this day. This simple, personalized suggestion not only made… Read More »