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Upshot.ai Team
Upshot.ai Team January 27, 2021

Customer churn is the most important aspect to watch out for. Each business deals with it differently; some immediately start acquisition campaigns to acquire new users and replace the loss. Others will analyze the situation/data, why users are leaving the application, and prevent it by implementing user retention strategies. Before explaining strategies to reduce customer… Read More »

Upshot.ai Team
Upshot.ai Team January 15, 2021

Mobile app metrics tell you about your app’s performance and keep you informed of the retention, engagement, conversion, and revenue generation performances. Even though there is an indefinite number of metrics you can track, here are the top 5 mobile app metrics that you should consider monitoring 2021 for your product success. 1. Adoption User… Read More »

Upshot.ai Team
Upshot.ai Team January 4, 2021

In today’s app dominant market, nudging the users is crucial in several aspects. It can be helpful in improving retention, increasing revenue, boosting DAU’s, and mobile app engagement. Push notifications are highly effective in this regard and are a reliable choice for app marketers to achieve great results. With the increasing usage of push notifications,… Read More »

Upshot.ai Team
Upshot.ai Team December 23, 2020

The Software as a Service (SaaS) market has grown considerably over the past few years. It is expected to expand as more individuals and corporations become aware of SaaS’s varied range of benefits. Customer success is heavily focused by SaaS these days. SaaS products drive user behavior. It contributes to a business landscape that rewards… Read More »

Upshot.ai Team
Upshot.ai Team December 15, 2020

The app market has become more competitive over the years, and businesses are finding it challenging to get their app into the limelight and position their app in the go-to-market. Having a comprehensive app launch strategy in place is crucial for paving the way for a successful app launch and strategically positioning the app marketplace.… Read More »

Upshot.ai Team
Upshot.ai Team December 9, 2020

One of the important metrics investors look for is the break-even point for any business to prosper, i.e., when an investment will start generating a positive return. That is the idea behind Customer Lifetime Value (CLV, LTC, CLTV).  Many businesses focus on the resources needed to attract new customers, which is an investment made to… Read More »

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