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Architaa Pandey
Architaa Pandey May 22, 2024

Ever find yourself glued to an app, effortlessly exploring new features? That’s feature adoption in action—a crucial element in the world of software development. It’s not just about building something useful; it’s about creating features that users can’t wait to try and keep coming back to. This is what sets successful apps apart from the… Read More »

Likitha A
Likitha A May 21, 2024

Why should businesses care about product feedback? The answer is pretty straightforward – feedback is the foundation of innovation and customer satisfaction. A study from Microsoft reveals that 77% of consumers have a more favorable view of brands that actively seek and respond to product feedback.  This blog will help you collect this valuable feedback… Read More »

Srinivas Gurram
Srinivas Gurram May 16, 2024

Did you know that, on average, only about 2-5% of website visitors convert into customers? Shocking, isn’t it? In today’s hyper-competitive market, simply having a website isn’t enough – you need to transform it into a conversion powerhouse. In this blog post, we’ll discuss strategies to boost website conversions, which will help turn visitors into… Read More »

Architaa Pandey
Architaa Pandey May 15, 2024

The critical importance of a user’s first impression cannot be overstated. A well-crafted user onboarding experience acts as the cornerstone of customer satisfaction and loyalty. It’s the difference between a fleeting trial and a long-term engagement, turning casual users into committed ones. In this blog, we explore the three pivotal types of user onboarding that… Read More »

Vibhor Dubey
Vibhor Dubey May 14, 2024

Gone are the days when you could win over consumers by promoting only your offering. As consumers’ income increases over time, tastes and preferences are evolving as well. People don’t just buy from you for the product or service that you have to offer but also for the larger purpose you have in mind. In… Read More »

Kaustuv Dwivedi
Kaustuv Dwivedi May 9, 2024

In the current digital scenario, keeping up with communication trends is essential for businesses aiming to engage their audiences effectively. With over 2 billion global users, WhatsApp remains a pivotal platform for marketing and customer engagement. WhatsApp’s recent deliverability update is a game-changer, promising enhanced message delivery and improved user experience.  Here’s a comprehensive look… Read More »

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