In a world with apps for every imaginable purpose, how do those designed for occasional use survive and thrive? How can product owners or developers ensure that an app, which may not be needed daily, becomes an indispensable part of a user’s life? Whether it’s for planning that once-in-a-year holiday, orchestrating a grand event, or… Read More »
Tu-dummm! The sound that sets the tone for your long, binge-worthy entertainment sessions. Be it movies, shows, documentaries, original productions, or anime, the list just goes on. This OTT giant has it all for you. Yes, we are talking about none other than the pioneer of streaming services and the indisputable *drum roll* NETFLIX! The… Read More »
First impressions matter. When new users encounter your product for the first time, a well-designed product tour can be the difference between an enthusiastic adoption and a quick uninstall. Effective tours guide users through the key functionalities, showcase the value proposition, and empower them to navigate confidently, leading to increased satisfaction and long-term engagement. However,… Read More »
Acquiring a new customer can cost you 6-7 times the cost of retaining a customer! These days, we see many businesses churning out money to acquire new customers. We must remember how important it is to retain what we already have, our beloved paying and loyal customers. In this blog, we will discover how building… Read More »
The holy month of Ramadan is a time for increased social interaction, community service, introspection, and fasting. With over 2 billion Muslims worldwide observing it, it’s a season of great significance and cultural impact. Ramadan is a time to reflect, rejoice, and spread love and spiritual fervor among those you care about. Devotees pray, fast,… Read More »
Imagine a café where the owner knows not just your order, but also your name and your preferred table, making you feel valued and understood. This personalized touch transforms a simple coffee run into a ritual, encouraging long-term patronage. CLTV uses this principle, urging businesses to view customers not as one-time transactions but as long-term… Read More »