As we are in the era of instant gratification and have everything at our fingertips, we expect value from things quickly. In the same way, we desire value from the digital products we use in the quickest way possible. Users will choose your banking app over your competitors if you offer them an optimal value… Read More »
Creating a lasting first impression in banking starts with a stellar customer onboarding journey. Learn how banks can gain an edge by embracing digital technologies and building an onboarding journey focused on delivering the ultimate user experience to new clients.
An effective user onboarding process has a lot of benefits. Like any other business strategy, user onboarding has its own set of advantages. Often business owners want every new implementation and strategy to solve a few pressing problems related to user engagement or conversion. From that perspective here are the five such business questions about… Read More »
The term gamification had come a long way since 2003, when it had a mere presence. And as we all can see, years later, gamification is everywhere. Gamification has a variety of titles, ranging from behavioral design to engagement-focused experience. It is the practice of applying game design features and ideas to non-game situations. In… Read More »
It’s been a while since I started working with Upshot.ai. Suppose there is one thing I admire or that makes it better compared to many of its competitors. In that case, it is how seamlessly Upshot.ai has consolidated various user engagement options as a single tool. There are many tools in the market for sending… Read More »