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Architaa Pandey
Architaa Pandey December 19, 2023

In today’s busy world, connecting with customers goes beyond just transactions—it’s about building real relationships and earning their loyalty. Customer engagement in 2024 is similar to the art of understanding people, connecting with them on a personal level, and creating experiences that truly matter to them. It’s not just a business practice; it’s a way… Read More »

Architaa Pandey
Architaa Pandey December 5, 2023

The festive season of Christmas is not just a time of joy and celebration; it’s a golden opportunity for businesses to connect with their customers in a more meaningful way. As the holiday spirit takes over, it becomes crucial for companies to devise innovative strategies to engage their audience, capitalizing on the increased consumer enthusiasm… Read More »

Sohini Mukherjee
Sohini Mukherjee November 22, 2023

The growth in D2C e-commerce has been phenomenal in the past years across the globe. In India alone, more than 800 D2C brands have emerged in a short period, with a combined revenue of $12 billion in FY22. The Indian D2C market is growing at a CAGR of 40%. As per CII, the combined revenue… Read More »

Srinivas Gurram
Srinivas Gurram October 31, 2023

The festival of Diwali, celebrated by millions around the world, isn’t just about lighting lamps and indulging in sweets—it’s a beacon of hope, a celebration of prosperity, and a time for rekindling connections. For your business, it’s a remarkable opportunity to shine brightly in the eyes of your audience. In 2022, CAIT reported that business… Read More »

Architaa Pandey
Architaa Pandey October 11, 2023

Halloween is more than just a spooky holiday—it’s a golden opportunity for marketers to unleash their creativity and captivate customers. With the right Halloween marketing campaigns, brands can increase awareness, boost sales, and engage customers in a way that is both thrilling and memorable.  In this blog, we will explore six clever Halloween campaigns that… Read More »

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