Undeniably targeted cohort-based lead nurturing followed by lead nurturing is of utmost importance for any business. The practice brings more visibility to your brand, making it credible in the consumer market. Usually, businesses use Google Analytics to track their leads to know which channels generate the most leads. But the question is, which channels are… Read More »
The term gamification had come a long way since 2003, when it had a mere presence. And as we all can see, years later, gamification is everywhere. And the future of gamification looks bright! Gamification has a variety of titles, ranging from behavioral design to engagement-focused experience. It is the practice of applying game design… Read More »
Companies have been increasing customer engagement through loyalty programs for many years now. However, statistical data shows that 40 percent of loyalty program participants quit at least one program, indicating that addressing motivation is now more critical than ever. Trust us, using Gamification to boost customer loyalty is the game-changer for your brand. With recent… Read More »
Octalysis is an award-winning gamification framework created by the Gamification guru, Yu-kai Chou. This framework lays out the structure for analyzing the driving forces behind human motivation. It is the process of applying the core behavior drives that motivate a user to complete a task efficiently through an interactive experience.
The Octalysis framework is used in various industries to increase user engagement, ROI and motivation.
Fintech has emerged in the 21st century, and people worldwide are now intrigued to know more about finance and understand the value of financial management. But when you think about finance, do you imagine your experience to be fun and exciting? Or monotonous, serious, and boring? The answer is fun and exciting because of gamification… Read More »
Can we imagine our lives without mobile phones or applications? How many apps do you have on your phone that you almost forgot about? Approximately 1000 new app releases and billions of app downloads every day. So how does one’s mobile app stand out and make a difference? Well, the answer is Gamification in mobile apps! … Read More »