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Ravi Vaka June 3, 2021

Customer retention analytics is one of the top reasons to choose omnichannel user engagement tools for a competitive advantage. There is much to do with user analysis defending product-market fit and market proposition with the available trends for a particular timeline.  On the other hand, customer retention is a trending topic in any discussion forum.… Read More »

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Ravi Vaka June 3, 2021

If you own a mobile device, you might already know what push notifications are and how helpful they are for any app. Yes, push notifications need no introduction. They are short and effective messages that drive business goals in a few lines of text and a few emojis. They provide the headlines of what every… Read More »

Upshot.ai Team
Upshot.ai Team May 24, 2021

Retail Banking Gamification is a hot topic amongst financial marketers these days and is a killer tool to grab attention, broaden the client base, and provide an amazing user experience. Even though a customer might have a savings/salary account in a particular bank, it doesn’t mean that the customer will do all the spending through… Read More »

Upshot.ai Team
Upshot.ai Team May 24, 2021

Having a website or app is pretty much similar to owning or managing a store. Your app has to be seamless in terms of experience, and from time to time, you will have to map a customer’s journey to make a sale. For SaaS companies with churn rates as high as 10 percent, it is… Read More »

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Ravi Vaka May 13, 2021

What is In-app messaging? In-app messaging in 2021 is the communication users receive within the app when he or she is active on mobile or desktop. These messages support effective user onboarding, sharing relevant content at the right time, and presenting offers and discounts that convert faster. Difference between push notifications and in-app messages? Push… Read More »

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