The financial service industry is probably the most critical area of the country’s economic system. It helps both people and organizations make, invest, and manage money. And that is why it is important for brands to focus on customer loyalty in financial services. The impact of covid-19 has impacted every industry, including the financial service… Read More »
The banking industry is going through a radical shift, and the way we interact with banks has changed tremendously. Being a customer-centric industry, Banking and Financial Services (BFSI) apps offer superior functionality for businesses and individuals to succeed in this highly competitive landscape by continuously improving their customer experience. This article will explore a range… Read More »
Customer engagement in banking is not something we do for fun. Even as adults, we still find ourselves stuck in the world of numbers and compound interests. Many people are not aware of standard banking terms or what they mean. This is what life is like for many people, if not most. According to Accenture,… Read More »
41% of the Indian population are millennials, and it’s not shocking to know that 87% of the millennial group has access to smartphone technology. Almost 2/3rd of millennials’ decisions in their lives are directly or indirectly affected by their peers’ opinions through this metaverse of digital interactions and communities. It is thus a nightmare for… Read More »
In the last few years, gamification has proven to be an effective strategy to improve people’s motivation and performance. Making behavioral changes with gamification is the next big thing for apps. Whenever we decide to make some sort of change — whether it be in our health, day-to-day routines, or even how we approach the… Read More »
Financial literacy has increased now more than ever. People are aware that savings and investments are essential, but unlike before, there is no need to dig through piles of receipts or go through tedious processes to organize finances. Today’s world is way more simple because personal finance apps are just a click away! Personal finance… Read More »