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Likitha A
Likitha A August 11, 2022

The healthcare industry evolved dramatically in the last few years. It is now accelerating like never before. Did you ever imagine getting checked, being treated, and staying fit would be possible at the ease of your fingertips? Although the pandemic has sped up healthcare digitization, there is still a huge gap in its adoption. The… Read More »

Kaustuv Dwivedi
Kaustuv Dwivedi August 5, 2022

Who hasn’t ever wanted to speak to and engage with their ideal customer? We’ve all heard personalized marketing is essential in building trust and closing sales, but how does it all work when you’re doing it? Personalization is a trendy word in marketing. Companies are seeking to personalize their marketing efforts for several reasons. This… Read More »

Likitha A
Likitha A August 2, 2022

Customer retention is vitally important when it comes to the growth of your business in terms of revenue and repeat business. Your most loyal and best customers don’t use your product or service just once. They keep coming back for more!  “If your retention is poor, then nothing else matters” ~ Brian Balfour. Healthtech is… Read More »

Srinivas Gurram
Srinivas Gurram July 28, 2022

The number of app downloads was the primary success statistic a few years ago. However, today, app stickiness plays an important role in measuring the growth of an app.  Since most apps are free to download, user acquisition and stickiness have become crucial. The goal of your app’s stickiness is to capture the user’s attention… Read More »

Kaustuv Dwivedi
Kaustuv Dwivedi July 26, 2022

User engagement is the foundation for your healthcare app. It’s no secret that user engagement is the lifeblood of app development. If you want your users to use the system and ensure it will deliver value, it’s essential to implement user engagement strategies.   User engagement is a significant part of the Software-as-a-Service model. It’s essential… Read More »

Srinivas Gurram
Srinivas Gurram July 19, 2022

App downloads are the first successful step to business growth, and the next important step is to engage users and make them use your app; that’s how you make money. According to Inc. Magazine, over 80-90 percent of all downloaded apps are used once and then uninstalled. Therefore, if you want consumers to continue using… Read More »

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