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Ravi Vaka July 15, 2021

Visitors looking for SaaS products are the ideal audience that visits your website or demo as part of sales or marketing efforts. SaaS is a crowded space; a single customer explores multiple SaaS companies before they finalize the deal. With low switching costs, switching to a new vendor is as simple as plug-and-play. So, how… Read More »

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Ravi Vaka July 2, 2021

It’s been a while I started working with Upshot.ai. Suppose there is one thing I admire or that makes it better compared to many of its competitors. In that case, it is how seamlessly Upshot.ai has consolidated various user engagement options as a single tool.  There are many tools in the market for sending push… Read More »

Kaustuv Dwivedi
Kaustuv Dwivedi June 23, 2021

Do you think it’s always good to have many options? In 2004, an American psychologist Barry Schwartz wrote a book called “The Paradox of Choice,” where Barry argues that eliminating consumer choices can significantly reduce anxiety for shoppers. So today, we would like to talk about product recommendations, their benefits, types of recommendations, and which… Read More »

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Ravi Vaka June 17, 2021

Among all major industries, we can say, quite confidently, that the position of Foodtech is pretty strong. Today, it is not only convenient but essential as well, to order in as we get accustomed to new trends.  Then again, that’s just a piece of the cake because the Foodtech space is getting crowded at the… Read More »

Kaustuv Dwivedi
Kaustuv Dwivedi June 16, 2021

If you’ve been in the ecommerce business long enough, you will know the pain of one-time customers and how difficult it is to retain customers in the long run. If there is one heartbeat of a business, it’s undoubtedly the customer. For any business, the customer and their journey are vital for the survival of… Read More »

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