In today’s digital world, ‘customer engagement’ has achieved a very prominent spot, especially in the insurance sector. We can instantly relate customer engagement to Amazon for providing a unique and hassle-free experience to customers, and the services they provide are considered a benchmark to assess any form of customer engagement. Customer expectations are gradually changing,… Read More »
We are living in a world of instant gratification. As the internet speeds get better, the more impatient we become. Being able to get everything at the cost of a few clicks and quick scrolls, users have developed a fascination with instantly getting everything at their fingertips. So, how can retail businesses thrive in this… Read More »
Owing to security concerns, the banking industry has been extremely cautious of new implementations and process changes. Risks associated with new technology adoptions have kept many bankers at bay, and this inertia has resulted in them being left behind in the race for digital transformation. User adoption, thus, suffers in banking sectors. However, user engagement… Read More »
Demand for Streamlined processes in the Insurance industry The remarkable year which was 2020 brought about a number of key changes. Among other things, we became cautious about our surroundings and started to appreciate the little things and actions around us. For businesses, the pandemic was an eye-opener. They started to reevaluate the existing supply chains… Read More »
ONBOARDING GOALS Drive users to exhibit the desired behavior by completing the onboarding steps that may include registration, Updating their profile, Making their first purchase, etc. Create awareness among users about the App/Website value proposition. Make users understand the application’s features and functions and understand each feature’s purpose. In the shortest time possible, make the… Read More »
The dream is to get customers to do what you want. Isn’t it? Aren’t we all trying to do this ultimately? Influencing consumer behavior could be making them buy our product, register on our website or simply push the door and enter our retail store. I am sure you have asked yourself this question multiple… Read More »