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Krishna Chaitanya Swarna
Krishna Chaitanya Swarna November 22, 2018

Most companies understand customer engagement in a rather limited way which prevents them from excelling at it. It is time that they revisited and refined their understanding of engagement to maximise their results. Many years ago, the great Leo Tolstoy said, “There are as many kinds of love as there are hearts”. I think it… Read More »

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saloni March 14, 2018

The dream is to get customers to do what you want. Isn’t it? Aren’t we all trying to do this ultimately? Influencing consumer behaviour could be making them buy our product, register on our website or simply push the door and enter our retail store. I am sure you have asked yourself this question multiple… Read More »

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